George,
I have so much respect for the perspective you are taking. I’ve seen many business coaches who tried to do a direct service business, then quickly quit when it got too difficult. The fact that you are hanging in there to both meaningfully serve and to understand the challenges your clients face is commendable.
Building a spiritual business is not for the faint of heart (I’m three years in) but with the changes our world is experiencing, I believe what we have to offer: empathy, helping people find meaning, connecting with something much larger than themselves and personal empowerment will be a valuable and sought after skill set. I enjoy hearing your updates, love and light to you on this path🙏🏼